Strategic business management

Since the implementation of the European Renewable Energy Directive (RED), in 2009, the paradigm related with the strategic vision of the energy sector has been changing, namely energy consumption for mobility. Meanwhile, RED has undergone several changes, with the establishment of new sustainability goals, namely goals for the incorporation of green energies, which are currently scheduled until 2030, with RED II, and under discussion at the European Commission for the establishment of new, more audacious and challenging goals, in the reduction of greenhouse gases.

The future of energy involves the implementation of renewable solutions, whether in the areas of transport, industry or even in our homes. This requires companies to update not only their internal processes, but also their relation to the market and its surroundings, from their direct employees to society in general. Anyone who manages a business should be aware of the need to adapt to this new reality, but also know how to take advantage of the new opportunities that this paradigm shift provides. This is a challenge that is proposed to the management of companies, promoting a vision of the future (sustainability) and being an opportunity for changes in strategic business management that allow companies to develop, growing and gaining new markets.

In the European context, there are several incentives for the implementation of new green energies, with more support and funds for those who carry out the energy transformation in their company through the development and implementation of renewable technologies to annul the hegemony of industries based on fossil energy. Considering this, C-GREEN can help to develop the business of its partners, by looking for sustainable solutions, supported by the European Commission vision and in the perspective of the new challenges and opportunities opened by RED II, which cover, in addition to the producers of renewable energy, other related businesses, namely the collection and use of biomass residues to produce bioenergy. At C-GREEN we have an integrated perspective of the new challenges, but also of the new opportunities for the industry that the recent RED II directive entails, supported by our training and work experience in these areas, as well as the monitoring and participation in national sector associations , namely ABA (Advanced Bioenergy Association), and international associations, such as the EWABA (European Waste-base and Advanced Biofules Association).

We seek to add value to organizations with intelligent solutions (“powered by smart solutions”) to take advantage of the new opportunities provided by making the energy sector more sustainable, driven by a long-term perspective and taking advantage of the development trend of green energies and what this may offer to your business in the future (“driven by the future”).

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